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How to Write the Perfect Meta Descriptions for SEO

Writing meta descriptions for SEO is important! If you want a higher click through rate from Google to your website, you need to master writing the perfect meta description.

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Grab your keyword list and go to <a href="https://seomofo.com/snippet-optimizer.html" rel="noopener noreferrer" target="_blank"><span data-auto-link="true" data-href="https://seomofo.com/snippet-optimizer.html">https://seomofo.com/snippet-optimizer.html</span></a>

In a second browser tab, open the product or service page on your website you'll be writing the meta description for<br>

Head back to <a href="https://seomofo.com/snippet-optimizer.html" rel="noopener noreferrer" target="_blank"><span data-auto-link="true" data-href="https://seomofo.com/snippet-optimizer.html">https://seomofo.com/snippet-optimizer.html</span></a> and start writing a draft of your meta description in the description box<br>

As you write, you will see the character count. Make sure to keep your meta description under 156 characters so it doesn't get truncated in Google<br>

Start to describe your product or service that will make someone want to learn more and visit your website.<br>

Include your target keyword in the description at least once if you can (this gets bolded when searched on Google)

Include a call to action or highlight a benefit like, "Visit our website to learn more." or "Lifetime guarantee + fast shipping!". Think like a marketer!<br>

When you have the perfect meta description, copy + paste to add to your website!<br>

This creates a private checklist in your account.