The Complete 31-Point SEO Checklist

1.) Everything on this SEO checklist – and on-page optimization in general — should be thought of as incrementally beneficial. Try to get as many of them as you can, but don’t worry too much if you miss a few.

2.) Once you’re done here, be sure to check out the ClickMinded SEO training course, along with our social media marketing course, our google analytics training and the rest of our digital marketing courses.

3.) Setup Google Tag Manager

4.) Setup Google Analytics

5.) Set Up Google Search Console

6.) Using WordPress? Install Yoast SEO

7.) Perform keyword research

8.) Try to get your keyword into your page URL

9.) Add your keyword to your title tag and make it compelling

10.) Add your keyword to your meta description and make it compelling

11.) Add your keyword to your H1 tag, and make sure to only use one

12.) Use your keyword 3 times, and make sure you have at least 100 words per page (but 500+ is ideal)

13.) Use synonyms in your copy

14.) Use Latent Semantic Indexing (LSI) in your copy 

15.) Add descriptive ALT tags and filenames to your pages

16.) Link to other pages with SEO-friendly anchor text

17.) Use Ahrefs to analyze your link profile

18.) Evaluate your competitor’s link profiles 

19.) Check Google’s Search Console for crawl errors, duplicate content errors, missing titles and more

20.) Identify bad redirects (302s that should be 301s)

21.) Look for broken links, errors, and crawl problems

22.) Make sure you don’t have duplicate content

23.) Check your site’s speed and keep it fast!

24.) Make sure your site is mobile friendly

25.) Create an XML sitemap and submit it to Google Search Console

26.) Create a robots.txt file and submit it to Google Search Console

27.) Claim your brand name on as many social networking sites as possible

28.) Use an SEO Audit Tool to double-check everything

29.) Care about the US? Setup Bing Webmaster Tools

30.) Earn Your SEO Certification

31.) Even More Resources