SEO Pre - Launch Strategy

Content review/analyzing: Determine what should stay, be repurposed, or go

301 redirects: Set up a spreadsheet of redirects to be implemented at launch

Page titles & meta descriptions: Get these setup and ready to rock

On-site optimization: Optimize headings, images, social sharing settings

Bot check: Make sure you’re blocking appropriate pages from indexing

XML sitemap: Create & submit one in Google Search Console

User experience: Make sure your site loads quickly, is secure, and works well

Duplicate content: Check for any on your site

Google Search Console & Analytics: Get these two indispensable tools set up!