Linkedin 2019

Vanity URL

Headshot Profile Image

Full Name

Full Contact Details

Website

Phone Number

FULL Address

Professional Email

Twitter Link

Background Cover Banner

Pain Point - (Are you tired of the compliance headache?)

Benefit Statement - (Making you a better version of yourself!)

Social Proof - (As seen on CNN / BBC or Client Logos that you have worked with etc)

Call To Action (Buy my book, register for my course etc)

Corporate Branding

Personal Branding

120 Character Headline

Keyword Orientated

Power Headline

Mixture of Both

2000 Character Summary - Who?/What?/Where? etc

Education (Last 2 or 3 ... Highlight the relevance)

Experience (Last 2 or 3 ... Highlight the relevance)

Skills (Minimum 5 - Maximum 50) ... GENUINE Endorsements

Recommendations (Testimonials from previous clients)

Additional Sections (Volunteering, Courses, Projects, Languages, Honours, Awards, Patents, Publications etc)

Interests - Avoid Controversy

Posts and Activities - Avoid Controversy