YouTube Video Optimization Checklist

Be descriptive and use hyphens between words.

Grab attention and accurately represent the Content.

Include keywords specific to the video and to the subject. Include brand/channel keywords.

Accurately describe content of video. Add outbound links.

Why is this video helpful? What questions does it answer? Use YouTube & google keyword tools

Add video to your relevant playlists

Share video on social media channels and company blog.