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Advanced YouTube Marketing Strategies for Bloggers
YouTube Marketing Tips
Have a Consistent upload schedule:
Most important factor in success
Communicate in banner, about section, Video descriptions, end cards
Channel trailer:
Hook unsubscribed viewers in first few seconds
Highlight best content
Encourage to subscribe
Annotations - send new visitors to top videos and playlist
Cards:
On mobile, the average viewing session is now more than 40 minutes, up more than 50% year over year.
Info cards, unlike regular annotations. appear on mobile.
More professional way of annotating your videos.
Link to a video. playlist, merchandise page, fan funding page, or a website.
Custom Thumbnails:
90% of the best-performing videos on YouTube have visually interesting custom thumbnails that viewers want to click.
Best Practices:
Clear, In-focus and high-resolution
Bright, high contrast, well-framed and visually compelling
Clear across devices of all sizes (from desktop to mobile)
Visually reinforcing your video's title
Accurate reflections of your content
Branding watermark:
Channels with brief annotations on their videos see an increase in engagement and subscribers
Allows viewers to easily subscribe to your channel when they hover over it.
Watermark Stays With your videos When they are embedded outside of YouTube.
This creates a private checklist in your account.