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Monthly Twitter Tasks for Your Social Media Manager
Share this monthly list with your social media manager, intern, or assistant so they can help you build your brand on Twitter while following your company procedures and guidelines.
PERFORM A TWITTER AUDIT
Did you meet your overall goals for the month?
Did your following grow? by how much?
Are your keywords still relevant?
Did you tweets this month reflect the brand?
Run and analysis your monthly report if you use a tool that monitors your Twitter account
Where your engagements, twitter chats, contests, etc a success?
If you are using Twitter ads, do you need to adjust them?
CREATE NEW OR ADJUST YOUR AUTOMATED TWEETS FOR NEXT MONTH
Create new content/images/infographics/tweets
Do you need to write a few new blog post to have new content?
Can you reword or reuse tweets from this month? Especially ones that did well
Set up a twitter campaign for the next month to tweet out content such as quotes from blog, links to blog posts, relevant industry articles, buzzworthy stats, personal and company updates, events, etc (use a tool or eve
Set auto tweets for early to mid-afternoon
Research current keywords and look for new ones
TWITTER STRATEGY FOR NEXT MONTH
What are your goals? Set them for the following month
Do you have any new experiments or a new direction to try?
Plan ahead for your contests, twitter chats, etc
Are you micro-influencers campaigns set to go next month?
This creates a private checklist in your account.