Marketing Plan Checklist
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MONTH ONE
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Media Day celebration
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Billboard rental
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Newspaper advertisement
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Measuring cups/spoons handed out
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Product sampling
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Begin frequent buyer club program
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MONTH TWO
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Newspaper advertisement
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Continue frequent buyer club program
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Billboard rental
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Direct mailing to specific organizations
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Sponsorship of charity event
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Discount coupons
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MONTH THREE
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Newspaper advertisement
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Billboard rental
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Sponsorship of community little league
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Continue frequent buyer club program
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Product sampling
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Discount coupons
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MONTH FOUR
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Newspaper advertisements
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Billboard rental
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Continue frequent buyer club program
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Product sampling
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Discount coupons
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Host AARP meeting
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MONTH FIVE
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Newspaper advertisement
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Billboard rental
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Continue frequent buyer club program