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Podcast Promotion Checklist

Podcast Marketing Checklist

• Create a small intro of your podcast on iTunes that you can use to share on social media

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• Make sure you launch your podcast with a least three (3) episodes

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• All your social media should be set up and ready to start promoting with teasers

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• Set up your podcast blog and post teaser content on your blog and social media

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• Create a content calendar for your podcast releases and promotional content

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• Create a few short audio/video snippets of your podcast that you can post on social media

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• Post a short audio/video clip on your Youtube podcast account

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• Post a short audio/video clip on your podcast Instagram account (reels and post)

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• Post a short audio/video clip on your podcast Facebook account

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• Post a short audio/video clip on your podcast Twitter account

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• Post a short audio/video clip on your podcast TikTok account

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• Create images promoting your podcast on social media

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• Create a few image stories promoting your podcast on Instagram stories

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• Create a few image stories promoting your podcast on Facebook stories

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• Create an engaging post on your Instagram account

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• Create an engaging post on your Facebook account

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• Create an engaging post on your Twitter account

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• Create engaging pins promoting your podcast on your Pinterest account

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• Make sure you have a link to your podcast on all your social media

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• Submit your podcast to Podcatchers and other podcasts other than iTunes (like Spotify and Google Play)

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• Post your podcast to your Youtube account also transcribe the podcast

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• Create a blog post each time you release a new podcast, embed your Youtube video/audio into your post

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• Look for opportunities to guest on other podcasts

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• Look for promotional and interview opportunities on places like H.A.R.O

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