Make sure your company is using a sales rep locator so potential new buyers can easily find and contact you online. (Free at Storemapper.com)
Create a killer LinkedIn bio. (If you reach out to prospects via InMail, they’ll definitely take a look at your profile.)
Use video calls vs. phone calls whenever possible, especially at the beginning of the sales cycle.
Don’t forget about existing customers. New sales can just as easily come from reaching out to someone you’ve done business with before.
Reach out to customers you’ve built the best relationships with to get referrals.
If you\'re doing cold email outreach, send potential customers online reviews of your products.
When you are first talking to prospects during the “education phase” of the sales cycle, don’t be salesly — just be helpful.
Invest in continued education each week through books, podcasts, YouTube videos, conversations with other sales rep in your industry, etc.
Believe in the product. Whether it\'s the company\'s mission or the product\'s purpose, make sure to find something that makes you passionate about what you’re selling.
Set up a regular webinar for potential buyers to get to know your product or service.
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