17 THINGS YOU SHOULD DO TO EVERY BLOG POST BEFORE + AFTER YOU HIT PUBLISH (FREE CHECKLIST!)

  • BEFORE YOU HIT PUBLISH:

  • 1. Write an effective post title with these two characteristics:

  • 2. Divide up text into smaller sections with headings. 

  • 3. Deep link to past posts.

  • 4. Add a question at the end to encourage discussion.

  • 5. Add on-brand, SEO-ready images.

  • 6. Add “alt text” to your images for one reason in particular:

  • 7. Add a featured image (on WordPress).

  • 8. Make sure my post is SEO-tastic.

  • 9. Proofread.

  • AFTER YOU HIT PUBLISH:

  • 1. Pin your post image onto Pinterest.

  • 2. Schedule it to be pinned to any Pinterest group boards that are relevant.

  • 3. Share your post on Facebook and Twitter.

  • 4. Schedule your post for Twitter several more times.

  • 5. Do a Facebook Live about your blog post topic.

  • 6. Respond to comments.

  • 7. Check the analytics of your post to see how much engagement it received.

  • 8. In 1-2 months, repin your post onto Pinterest.

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