THE ULTIMATE 20-POINT LANDING PAGE CHECKLIST

You probably already know that the landing page is the most important part of your website. After all, that page can determine whether a random visitor turns into a lead for your business or a stat in your bounce rate. Maybe you’ve even read a few landing page checklists already, trying to figure out what strategy to use.

20 point landing page 20 point landing page
  • 1. ONE PRIMARY CALL TO ACTION

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  • 2. LEAD CAPTURE FORM

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  • 3. INTEGRATION

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  • 4. HEADLINE

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  • 5. SUB-HEADLINE

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  • 6. VALUE PROPOSITION

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  • 7. BULLET POINTS

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  • 8. CONTENT

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  • 9. TRUST ICONS

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  • 10. HERO IMAGE

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  • 11. SOCIAL PROOF

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  • 12. DESIGN

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  • 13. BUSINESS CONTACT INFORMATION

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  • 14. PHONE NUMBER

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  • 15. PRIVACY POLICY LINK

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  • 16. GOOGLE ANALYTICS

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  • 17. CONVERSION TRACKING

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  • 18. HEAT MAP TRACKING

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  • 19. REMARKETING PIXELS

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  • 20. STEPS

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