30 simple steps your business can take to boost local SEO
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On-Page Elements
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1. Optimize title tags
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2. Structure your URLs
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3. Optimize your images
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4. Optimize your navigation menu
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5. Have consistent NAP details
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6. Feature complete location data
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7. Use structured data markup
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8. Pay attention to XML Sitemap
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9. Setup 301 Redirects
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All Things Google
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10. Create/Claim your Google My Business listing
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11. Provide accurate data on your Google listing
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12. Select business categories carefully
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13. Setup Google Webmasters
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14. Setup Google Analytics
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15. Develop a mobile-friendly website
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Top Business Directories
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16. Create/Claim Bing listing
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17. Create/Claim Yelp listing
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18. Create/Claim listings on other directories
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19. Check listings on all major directories
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20. Get on niche-specific directories
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21. Get on social platforms
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Build Citations
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22. Submit citations to top 50 sites
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23. Check competitors’ citations
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24. Remove duplicate citations
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Customer Reviews & Testimonials
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25. Monitor and respond to reviews regularly
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26. Look to generate more reviews
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27. Add recognizable testimonials
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Website Content & Backlinking
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28. Remove duplicate content
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29. Update content regularly
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30. Build quality backlinks