A Checklist For Social Media Managers
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DAILY
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Respond to inbound social messages.
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Monitor and respond to brand mentions.
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Create conversations with brand advocates.
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Find and engage with potential customers.
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Research the social media industry.
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Load your social editorial calendar.
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post 3—6 times on Twitter.
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Post 1—2 times on Facebook.
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post 1—2 times to Google+.
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Post 1—3 times to Instagram.
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post 1 time to LinkedIn.
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Study your products and services.
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Monitor the competition.
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Work on a blog post.
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WEEKLY
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Engage with thought leaders.
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Engage with marketing partners.
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Discuss tactics with your team.
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Run your social media analytics.
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Encourage sharing through employee advocacy.
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MONTHLY
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Audit your strategy.
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Attend local events.
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Detox from social media.
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Collaborate with other departments.
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QUARTERLY
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Adjust quarterly goals.
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Assess key performance indicators.
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Gauge team capacity and needs.
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IMMEDIATELY
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