Elizabeth

The Ultimate Home Page Checklist

Home page

• This checklist will help you Kite a high-converting home page, so you can grow your service-based business and start attracting more clients straight away.

• Make sure your home page includes the following elements:

• A BENEFIT-DRIVEN HEADLINE

• Start off with an enticing headline that emphasizes the outcomes of working with you.

• WHO YOU ARE

• Whether you\'re a blogger or a small business owner, it\'s important to introduce yourself early on.

• WHO YOU HELP

• Make it clear who you serve, so visitors to your site will immediately know that you\'re a good fit.

• THE PROBLEMS YOU SOLVE

• What is your dream client struggling with? Show her that you understand what she\'s going through by talking about her problem.

• THE BENEFITS OF WORKING WITH YOU

• Briefly describe your services and then go into more detail about the benefits Of working With you. What Will life be like afterwards? Be as specific as possible!

• A CALL TO ACTION

• Encourage people to find out how they can work With you by including a strong, attention-grabbing call to action at the end of your copy.

• A PHOTO OF YOU

• Include a photo of you! It will give visitors to your site a better sense of who you are and help them get to know you.

• TESTIMONIALS

• Social proof is powerful. so featuring Some testimonials on your home page will show your dream clients that you\'re the real deal.

• AN OPT-IN BOX

• Include an opt-in box on your home page to encourage people to sign up to your email list.