CoSchedule

Blog Formatting Checklist

Blog

• Introduction includes minimum Of three paragraphs.

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• All sentences are 25 words or less

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• All paragraphs are three sentences or less.

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• Title tag is less than 70 characters.

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• Meta description is less than 160 characters.

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• All images are sized appropriately.

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• Keywords are placed strategically within content.

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• All sub-headers use appropriate H2 and H3 tags.

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• Lead magnets and opt-in forms are correctly placed

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• Calls-to-action are appropriately placed.

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• Images and other visual elements are every 200 to 300 words.

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• Click to tweets have been included.

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• All links open in new tabs.

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• Post flows logically from its introduction to its conclusion.

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