The Power of Customer Reviews

The Power of Customer Reviews
  • 6 out of 10 customers look on Google My Business for reviews on a local business. 

  • 88% of people read reviews to determine the quality of a local business. 

  • 72% of consumers say positive reviews make them trust a local business. 

  • Prospective customers will read an average of 10 online reviews before they feel they can trust a local business

  • 88% of consumers trust online reviews as much as personal recommendations. 

  • 89% of prospective customers read the business owner\'s response to online reviews. 

  • Reliability (27%), expertise (21%) & professionalism (18%) are the most important reputation traits for a local business. 

  • A customer is likely to spend 31% more on a business with “excellent” reviews. 

  • 56% of customers complain about poor follow-up.

  • 13% of customers will tell that experience with 15 or even more people and share that they are unhappy. On the other hand, 72% of customers will share a positive experience with 6 or more people.

  • 80% of consumers expect a response within 24 hours of their online post. 

  • Do you want more online reviews to help grow your business? Customer review tools are a great way to get and manage online reviews. Learn More: 

This checklist was created by anthonycaliendo

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