Mobile SEO Checklist

Save and download this checklist to make sure your web pages are properly optimized for mobile search. Mobile optimized pages rank higher in Google mobile search results.

  • Site Set Up

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  • Responsive Design

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  • Different URLs serving different mobile optimised content

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  • Dynamic serving URLs

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  • Technical

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  • Add a viewport meta tag

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  • Allow crawling of CSS, JavaScript, and images

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  • Consider HTML5 for animation and videos

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  • Mobile sitemap submitting in Google Webmaster Tools

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  • Check all mobile friendly redirects for 404 errors

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  • (Local sites) include name, address, phone number in meta data

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  • Disable non-mobile friendly popups and ads

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  • Content / Usability

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  • Page speed is less than 1 second

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  • Hide unnecessary elements from mobile view

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  • Content is visible without scrolling horizontally

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  • Most important page elements appear at the top of

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  • Videos are responsive

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  • Consider simple banners and promote mobile apps

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  • Image sizes are reduced to fast load time

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  • Pages are readable without zooming/pinching

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  • Clickable links are spaced out and easy to click

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  • Website does not use Flash

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  • Mobile links point to the correct mobile page

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  • Other

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  • Note that only non-mobile friendly pages on your site will be negatively affected in mobile search results

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  • Check that your mobile-friendly pages show a "mobile friendly" label in the mobile search results

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This checklist was created by mysiteauditor

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