17 Things You Should Do To Every Blog Post Before + After You Hit Publish

Editor BLOG POST
  • BEFORE YOU HIT PUBLISH:

  • Write an effective post title with these two characteristics:

  • It includes keywords or phrases.

  • It is persuasive or encourages someone to click through.

  • Divide up text into smaller sections with headings.

  • Deep link to past posts.

  • Add a question at the end to encourage discussion.

  • Add on-brand, SEO-ready images.

  • Add “alt text” to your images for one reason in particular:

  • Add a featured image (on WordPress).

  • Make sure my post is SEO-tastic.

  • Proofread.

  • AFTER YOU HIT PUBLISH:

  • Pin your post image onto Pinterest.

  • Schedule it to be pinned to any Pinterest group boards that are relevant.

  • Share your post on Facebook and Twitter.

  • Schedule your post for Twitter several more times.

  • Do a Facebook Live or Instagram Live about your blog post topic.

  • Respond to comments.

  • Check the analytics of your post to see how much engagement it received.

  • In 1-2 months, repin your post onto Pinterest.

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