How To Do Keyword Research for SEO

This in-depth universal keyword research guide applies to any website or industry.

SEO Keyword research
  • Set up a spreadsheet template

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  • Enter the page's topic into the spreadsheet

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  • Google your first keywords

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  • Substitute in syonyms

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  • Get keywords from the Wikipedia article

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  • Use UberSuggest to generate variations

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  • Search in Quora

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  • Search BoardReader

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  • Reverse lookup with Google Keyword Planner

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  • Reverse lookup with Ahrefs Site Explorer

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  • Use Keyword Shitter to create long tail keywords

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  • Use Ahrefs Keywords Explorer to generate large list of keywords

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  • Remove duplicate keywords

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  • Copy the remaining keywords into Google Keyword Planner

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  • Remove the keywords that don't make sense

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  • Filter by search volume

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  • Remove irrelevant keywords

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  • Remove high competition keywords (Ahrefs Keyword Difficulty score)

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  • Remove low volume keywords (if there are better options)

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