STAENZ

SEO Friendly URls

SEO

• WHAT?

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• ugly URL - www.example.com/?56744

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• pretty URL - www.example.com/abc/xyz.html

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• URL structure should be-

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• Straight forward-

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• no confusing redirects on the site, etc.

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• Meaningful-

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• use keywords, not numbers and punctuation marks.

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• With an emphasis an right URLs-

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• check whether the pages accessible to search engines are actually open for crawling and indexing.

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• WHY?

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• A structured hierarchy of the URLs is preferred by the Bots, thus making it easier to crawl pages of a website.

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• New pages with optimized URL structure will be indexed faster by Google.

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• It makes it easier for others to promote & share your website on social networks.

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• Visitors and potential prefer to see optimized URL rather than absolute and relative URLs.

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