Website Marketing Plan for More Conversions

As a brand, your business website is the best marketing tool at your hands and as a business owner, you should take your business website more seriously.

Website Marketing Website Marketing
  • Your Target Audience

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    How to do this task:
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  • Understand who your target audience is in order to market your business website to them appropriately

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  • Needs of Users

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    How to do this task:
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  • Understand the needs and pain points of your users or visitors; how are you helping solve a problem they face?

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  • Social Media

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    How to do this task:
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  • Shortlist social media channels that your target audience is likely to be found on; market your website on these channels

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  • Optimized Website

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  • Your website should be fully optimized for search engines; a well optimized website improves your ranking

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  • Content Marketing

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    How to do this task:
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  • Explore keyword based content marketing and promotion on relevant online publishing websites to maximize traffic

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  • Email Marketing

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  • Initiate email marketing campaigns with the existing database of users; free giveaways like eBooks and PDFs will attract users

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  • Website Analysis

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    How to do this task:
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  • Carry out a thorough website analysis of your business website to see how you can improve your website and its performance

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