Email Marketing Why It's So Valuable

WHY EMAIL MARKETING?

Search and email are the TOP TWO internet activities. 77% of customers prefer to receive permission based marketing messages through email.

Databases allow targeted mailings to specific recipient groups, for example BY ZIP CODE, BY GENDER, BY INCOME

Email marketing campaigns can be measured in detail through OPEN-UP RATES, CLICK THROUGH RATES, CONVERSION RATES

Studies show that there are more than 3.2 BILLION active email accounts today. 91% of those 3.2 BILLION check their email at least once a day!

For every $1 spent on email marketing, $44.25 is the average return on investment!

Accourding to the Direct Marketing Association, that\'s a 4,300% ROI!

Your Valuable info - Time of your Audience

Provide good content that deepens your relationship with your audience!

Effective subject line = OPENED MESSAGES

A distinctive voice = MESSAGES READ

Quality content your prospect needs and shares with others = INSPIRED REFERRALS