21 New Rules for Content Marketing

Internet marketing and advertising solutions can give the desired output result, if properly implemented with respect to your promotional tactics.

Content Marketing Content Marketing
  • 1. Treat Keywords Like Hot Sauce

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  • 2. Have a Voice Customers can Identify with

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  • 3. Build Trust with Transparency

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  • 4. Make the Most of a Great Idea with Multiple Formats

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  • 5. Headlines are Everything

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  • 6. Use the News

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  • 7. You can't Stock the Cupboards Till You Take Out the Trash

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  • 8. Don't Just Post...Engage!

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  • 9. Invite Yourself to Someone Else's Party Once in a While

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  • 10. Remember that Great Content Invites Links

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  • 11. Build Your Content from an Ongoing Plan

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  • 12. The Best Inspiration Comes from Several Different Sources

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  • 13. Quality is as Important as Quantity

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  • 14. Quantity Still Matters

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  • 15. Take Your Time

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  • 16. Stop Buying Content from the Bargain Bin

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  • 17. Know Your Biggest Content Marketing Enemy

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  • 18. Use 1 Piece of Content to Promote Another

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  • 19. Recycle Your Greatest Hits

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  • 20. Always Ask the Key Question About a Piece of Content

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  • 21. Use Your Content to Turn Searchers, Readers, and Fans into Buyers

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