Off-Boarding Client Checklist For Digital Marketing Clients

Whether you are an agency, small business, or freelancer, use this free digital marketing client off-boarding checklist to ensure a professional and easy transition process for your clients.

Off-Boarding Client Checklist Off-Boarding Client Checklist
  • Define "end of contract" Date with Client

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  • Include a thank you email for appreciation of clients' business

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  • Include a final deliverables date

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  • Include a final invoice with due date

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  • Final invoice has been paid before handing off final project

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  • Create an Off-Boarding Digital Folder for Client

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  • Include final project (all digital files) *keep a backup copy for yourself

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  • Include all documents and files

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  • Include an end of contract deliverables checklist for the client *request a copy back

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  • Include any training materials, resources, or FAQ's client may need

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  • Include a project goals achieved document/email

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  • Check-in Email

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  • Check-in to make sure client was happy with service provided

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  • Ask for a testimonial

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  • Pitch them any additional services you can provide them in the future

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  • Final Off-Boarding Steps

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  • Send a personalized thank you note

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  • Promote their business on social media, on your blog/website as a casestudy (showcase project)

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  • Follow-up/check-in email around three to four months after the project has ended

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