Do You Know How To Sell? 89 Sales Tips to 'Sell It Like Serhant'

Do You Know How To Sell?  Sell It Like Serhant
  • The sale starts with 'Hello': thEpisode 1: All Bottled Up - Wine salesman who is not comfortable selling

  • Upselli: Learn the importance of prioritizing the sale and upselling potential buyers.

  • Prioritize: What makes you the most money?  

  • Show Value: Explain why your product is useful.

  • Make a Personal Connection to People: Tell stories, don't just give information.

  • Listen for Cues: Stop talking and start listening to what your prospect is saying.

  • Ask Questions to keep the sale: Make a sale at every opportunity. 

  • Visual Cue: Use your product as visual cue. 

  • Episode 2: Wax On, Wax Off - Waxing salon saleswoman who's embarrassed  

  • Understand: Understand your product.  

  • Comfort: Always make your client feel comfortable with what you're selling: that's what they're buying into. 

  • Demonstrate What You Sell: Show how to use the product you're selling.

  • Empathize With Clients: Put yourself in their shoes.

  • Master All Facets of Job: Learn the facts - everything you can about the prodcut you're selling.

  • Soothe, Distract, Comfort, Change Subject, Shock, Assert Value: Use different tactics to sell.

  • Sell With Confidence: You're selling to people who want or need your product. 

  • Turn Your Fear Into Your Fire: Use your fear that holds you down to fire you up to move forward.

  • Talk to Strangers: The ability to talk to anyone, about anything, is sales.

  • Episode 3: Coming Unhinged - Custom kitchen and cabinet sale

  • Hook: A phrase you use in the first 10-30 seconds that convinces your prospect that you know what you're talking about. 

  • Stories Sell: Tell a story that explains turn.

  • Know Your Product: Do your research so you can show that you know your stuff. 

  • Compliment: Make a connection and start the conversation with a compliment. 

  • Connect With client: Ask questions to build a relationship. 

  • Close the Deal: Have pricing and all relevant information and contract with you so when your prospect is ready to buy, you can close the sale.

  • Episode 4: In Big Tub-ble - Hot tub sales 

  • Be Enthusiastic With Your Customers: Make people trust you and be excited about your product.

  • Inhabit the Fun That You're Selling: Steve Jobs said it best: People don't know what they want until you show it to them. 

  • Ask Questions: Learn about your prospect so you can solve their problems.

  • Sell the Experience: Your customers want the benefit your product delivers.

  • Tell a Story: Make the connection and build a relationship. 

  • Episode 5: Apartment Rentals: A broker's drive 

  • Ask Questions: Ask clients questions about themselves. 

  • Don't Pressure People: Its not about one quick deal, it about building a long-term relationship.

  • Don't Waste Time: Listen to when the client says no.

  • Show Enthusiasm: Be energetic.  

  • Don't Be Pushy: Be friendly and helpful not aggressive.

  • Have Fun & Engage With the Customer: Demonstrate you enjoy your job.

  • Don't Chew Gum: It comes across as rude. 

  • Be Creative: Solve their problem. 

  • You Need to Be Fully Committed: Be invested in the career you want.

  • Don't Be Afraid to Be Selfish In Order to Advance: Otherwise people are going to walk all over you, and you're going to work for all people the rest of your life. 

  • Live a better life for yourself, so you can live a better life with everyone else. n

  • Episode 6: Dress Sales: Hanging by a thread 

  • Ask 2-3 Introductory Questions: Create a Match Between the Buyer and What They're Buying: Ask questions to find out what they want.

  • Help Customers Choose Best Options: Show your expertise.

  • Always Start With a Positive: Start with a compliment; address customer's concerns in helping them make the best choice. 

  • Curate Options: Create the perfect match - stay with the customer and give them limited choices that meet their needs, don't just show them everything. 

  • Encourage the Sale: Know your product, stay high energy and lead them to a good choice.

  • People Purchase Enthusiasm: Show your passion for your product. 

  • Smile and Make Friends: Make a 120 second friend.

  • Don't Pin Too Many Hopes On One Customer: Sometimes you have to know when to move on: speed selling.

  • Demonstrate Confidence: Show you are a sales pro with expert knowledge of your product. 

  • Episode 7: Boy's Club: #MomBoss Only woman at a Commercial Real Estate Brokerage

  • Power Broker Face: Don't be too nice!

  • Show Off Your Experience: Don't be modest. 

  • Be Powerful and Confident: Believe in yourself, but don't take everything personally. It's business. 

  • Speak With Conviction: Demonstrate you know your business. 

  • Don't Use Words of Weakness: Don't say 'um' or 'probably' - bite your cheek or something. Enunciate your words. 

  • Brag About Your Successes: Sell yourself to your prospect. 

  • Compliment the Space: Prove you understand how the property can be marketed 

  • Ask Questions: Show an interest and willingness to learn.

  • Think of Best Use: How would you maximize their investment return. 

  • Don't Overpromise: Manage expectations, under promise and over deliver. 

  • Turn Negative Thinking Into Positive: Turn an objection around and use it to demonstrate your value.

  • Reference Your Company: Show you have a team behind you supporting your work.

  • Handle Rejection: Accept, and recover. 

  • Develop a Social Media Presence and Brand: Target your audience. Show who you are and how awesome you are: don't be all business.

  • Be Proud of the Real You: Show who you are and why people should want to work with you.

  • Look the Part: People make up their mind about you within the first 5 seconds of meeting you.

  • Own Your Space: Take up as much physical space as the men.

  • Own Your Compliments: Accept compliments. 

  • Don't Be Desperate, Be Hungry 

  • Episode 8: Pore Sales: How to sell scrubs and lotions

  • Eye Contact: Make eye contact to connect with your prospect. It makes you the alpha in the relationship and ygain credibility. 

  • Sales is About Connecting: When you have a wall up, no one can connect with you. 

  • Provide Product Details: Know the features and benefits that sell your product.

  • Don't Say 'I Don't Know or 'Sorry' or 'I Guess': No social crutches when you're uncomfortable or self-concious.

  • Stand With Confidence: Don't hide your hands, point your feet ahead.

  • Don't Over Apologize: Make eye contact.

  • Know Your Product: Understand how your product is made, even if you can't make it yourself. 

  • Buyers Love Unique Products: People want things they can't make or get easily.

  • Demonstrate the Value: Tell prospects why your product is a good deal. 

  • Show Enthusiasm: Get excited about your product, show confidence in why your product delivers.

  • The Sales Starts with Hello: The first contact starts the sales process.

  • Own Your Domain: Touch everything in your domain so you "own" them: own your enviromnenbt.

  • Don't Apologize: Women over-apologize.

  • Do The Smile Test: Put a pencil in your mouth and bite to teach your muscles to smile. 

  • Be Comfortable Physically: Run your hands under cold water so your physically more comfortable: it lowers your body temperature so you don't have a sweaty palms.

  • Power Pose: Stand strong, shoulders back, head up and assume a pose of primal powership: I Am Powerful!

  • Don't Ask Closed-End Questions: Never ask a customer a question they can say no to.

  • Give Customers a Wow Moment: Do you want to be wowed?

  • Push Both Options: Demonstrate the value of all your products.

  • Compliment the Buyer: Make the customer receptive to you. 

  • Steer Toward the Right Product: Lead the customer to the product that is best for them.

  • Engage: Make conversation and keep the conversation flowing.

  • Ask Questions: Solve their problem! 

  • I can teach you to be successful in sales: IF you are willing to listen and learn. My international best-selling book The Sales Assassin is available on Amazon:https://www.amazon.com/Sales-Assassin-Master-Your-Black/dp/0996269304 

This checklist was created by anthonycaliendo

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