5 quick ways to improve the look of your website
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Stop using clipart. Clipart makes you look unprofessional and does not help your brand
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Use the colors of your logo throughout your website in different sections
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Use professional looking photos, now days you can find many affordable providers online
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Try to use colors that have harmony in them. Here is a tool to pick a set of colors along with the color codes. https://coolors.co/browser/latest/1
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Make sure to have the most important information in the above the fold section of your website. This is what users see first. See article here: https://www.thewebshowroom.com.au/blog/above-the-fold