A Complete Local SEO Checklist to Improve Your Business in 2019

A complete local SEO checklist with over 50 checks, tips and ideas to help you improve your local SEO.

  • On Page Factors

    ×

    How to do this task:
    Subtasks:
  • Have a good solid homepage, contact and about page.

    ×

    How to do this task:
    Subtasks:
  • Include full NAP on the contact page.

    ×

    How to do this task:
    Subtasks:
  • Add a Google Map to the Contact page.

    ×

    How to do this task:
    Subtasks:
  • And make sure NAP is consistent.

    ×

    How to do this task:
    Subtasks:
  • Make sure people can get to your location pages.

    ×

    How to do this task:
    Subtasks:
  • Use clickable phone numbers on mobile.

    ×

    How to do this task:
    Subtasks:
  • Ensure your website offers good user experience.

    ×

    How to do this task:
    Subtasks:
  • Optimize your meta data.

    ×

    How to do this task:
    Subtasks:
  • Use optimised images.

    ×

    How to do this task:
    Subtasks:
  • Add Schema to your pages.

    ×

    How to do this task:
    Subtasks:
  • Local SEO content

    ×

    How to do this task:
    Subtasks:
  • Create unique content for each page. 

    ×

    How to do this task:
    Subtasks:
  • Optimise your content for local search.

    ×

    How to do this task:
    Subtasks:
  • Create local landing pages.

    ×

    How to do this task:
    Subtasks:
  • Avoid thin copy.

    ×

    How to do this task:
    Subtasks:
  • Use local keywords and references where possible.

    ×

    How to do this task:
    Subtasks:
  • Use customer testimonials.

    ×

    How to do this task:
    Subtasks:
  • Create a content calendar.

    ×

    How to do this task:
    Subtasks:
  • Remove any duplicate content.

    ×

    How to do this task:
    Subtasks:
  • Include local photos and videos.

    ×

    How to do this task:
    Subtasks:
  • Use location-specific promotions.

    ×

    How to do this task:
    Subtasks:
  • Citations for Local SEO

    ×

    How to do this task:
    Subtasks:
  • Use accurate name, address and phone.

    ×

    How to do this task:
    Subtasks:
  • Link to the right location page.

    ×

    How to do this task:
    Subtasks:
  • Perform a citation audit.

    ×

    How to do this task:
    Subtasks:
  • Do a competitor citation analysis.

    ×

    How to do this task:
    Subtasks:
  • List your business on local directories

    ×

    How to do this task:
    Subtasks:
  • List your business on niche directories.

    ×

    How to do this task:
    Subtasks:
  • Get listed on aggregators.

    ×

    How to do this task:
    Subtasks:
  • Google My Business

    ×

    How to do this task:
    Subtasks:
  • Claim your listing.

    ×

    How to do this task:
    Subtasks:
  • Verify your listing.

    ×

    How to do this task:
    Subtasks:
  • Fix up any duplicate listings. 

    ×

    How to do this task:
    Subtasks:
  • Add a accurate data to your listing

    ×

    How to do this task:
    Subtasks:
  • Add your physical address.

    ×

    How to do this task:
    Subtasks:
  • Create unique GMB listings for each location.

    ×

    How to do this task:
    Subtasks:
  • Select your business type.

    ×

    How to do this task:
    Subtasks:
  • Add your local phone number.

    ×

    How to do this task:
    Subtasks:
  • Add your website URL.

    ×

    How to do this task:
    Subtasks:
  • Pick the right categories.

    ×

    How to do this task:
    Subtasks:
  • Add photos of inside and outside of your business.

    ×

    How to do this task:
    Subtasks:
  • Add useful information. 

    ×

    How to do this task:
    Subtasks:
  • Social Media & Reviews

    ×

    How to do this task:
    Subtasks:
  • Create social media profiles.

    ×

    How to do this task:
    Subtasks:
  • Interlink your accounts.

    ×

    How to do this task:
    Subtasks:
  • Don’t forget to actually post things.

    ×

    How to do this task:
    Subtasks:
  • Encourage customers to leave GMB reviews.

    ×

    How to do this task:
    Subtasks:
  • Encourage third party reviews too.

    ×

    How to do this task:
    Subtasks:
  • Respond to all your reviews. 

    ×

    How to do this task:
    Subtasks:
  • Put your reviews on your website. 

    ×

    How to do this task:
    Subtasks:
This checklist was created by jsvxc

662 copy saved

662 copies saved