Use a dealer locator on your website to help customers find you (free at Storemapper.com)
Engage with potential customers via social media.
Encourage happy buyers to leave you online ratings and reviews on places like Facebook, Google, and Yelp.
Invest in local marketing.
Paid search ads
Local social media
Radio and/or TV ads
Host local Events like sales, giveaways, auctions.
Create a local website with your brand name, products, and location.
Add customer testimonials to your website.
Take time for ongoing education and training to remain knowledgeable and confident in front of customers (i.e. webinars, articles, emails, videos, etc.)
Take part in community functions, like supporting charity or sponsoring an event.
Offer incentives to customers like referral programs or freebies.
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