Nonprofit Social Media Checklist

Is your organization taking full advantage of social media? Review your social media strategy with this checklist:

Social Media Nonprofit
  • Offer easy ways to share your content via social media.

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  • Feature links to your social media profiles on your website.

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  • Include social sharing links on your donation thank you page.

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  • Include social sharing links and links to your social media profiles in your newsletter and email outreach.

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  • Choose a Facebook cover photo or Twitter background image that represents your brand and signifies the impact of donor support.

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  • Integrate social media outreach in your overall marketing calendar.

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  • Listen for and respond to questions about your cause.

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  • Be a go-to resource for news and information about your cause by sharing great content.

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  • Have a social media policy and crisis communication plan in place.

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