Ensure that the design, aesthetics, user interface (UI), and experience are all well-designed and cater to all customer categories.
Using aspects such as a security badge, shipping and returns policies, multiple and secure payment choices, social proof, Google Reviews, and so on, you may build confidence.
Every page should have your brand logo and a link back to your main page.
Use the same corporate colours and fonts throughout the website.
Make this a clear statement of who you are and what you do, and this value proposition should pervade your entire website.
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